Key Account Manager-Retail

Relationship Management:

Cultivating and maintaining strong, long-term relationships with key decision-makers at modern trade retailers. 

Sales Strategy & Execution:

Developing and executing sales strategies to achieve revenue targets, increase market share, and maximize product visibility within the assigned accounts. 

Negotiation:

Negotiating trade terms, promotional support, and joint business plans with retail partners, ensuring alignment with company objectives and delivering mutual value. 

Promotions & Activation:

Planning and executing promotional activities, in-store visibility programs, and other marketing initiatives to drive sales and brand awareness. 

Performance Monitoring & Analysis:

Tracking sales performance, analyzing market trends, and identifying areas for improvement or new opportunities within the assigned accounts. 

Collaboration:

Working closely with internal teams such as trade marketing, marketing, supply chain, and finance to ensure seamless execution of strategies and achieve objectives. 

New Product Launches:

Supporting the launch of new products by providing market insights, coordinating promotional activities, and ensuring product availability. 

Joint Business Planning:

Collaborating with key accounts to develop and execute joint business plans, including setting KPIs, reviewing performance, and identifying areas for growth. 

Account Management:

Managing all aspects of assigned modern trade accounts, including profit and loss responsibility, and ensuring compliance with company policies and procedures. 

Education and Certification

·        Bachelor’s degree in Business Administration, Marketing, or a related field (MBA preferred).

·        5+ years of experience in key account management, preferably within the FMCG or consumer goods industry.

·        Proven track record of managing large modern trade accounts and delivering strong sales growth.

·        Strong negotiation, analytical, and interpersonal skills.

·        Proficient in MS Office, especially Excel and PowerPoint; knowledge of ERP/CRM tools is a plus.

Arabic Speaker is a plus

Minimum Experience : atleast 5 years managing Key Accounts preferably Co-ops

Key Skills and Qualifications: 

·        Strong sales and negotiation skills.

·        Excellent relationship-building and communication skills.

·        Proven ability to develop and execute sales strategies.

·        Proficiency in analyzing sales data and market trends.

·        Strong understanding of the modern trade landscape and retail operations.

·        Ability to work collaboratively with cross-functional teams.

·        Experience in the Food and Beverage Distribution or related industry is often preferred.