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Job Category
FMCG (food)
Job Description
1. Collaborate with the Trade Marketing Manager to design and execute trade marketing strategies and campaigns that align with company objectives and retail partner requirements.
2. Provide the sales team with the necessary tools, collateral, and marketing assets to effectively promote products and drive sales.
3.Conduct market research and analyze sales data to identify trends, opportunities, and areas for improvement in trade marketing efforts.
4. Develop yearly promotional plan on brand level & country level in line with brand guidelines, Sales feedback as well as shoppers' insights.
5.Conduct periodically trade visit to assess new launches implantation in key markets.
6. Coordinate in-store promotions, product launches, and events, ensuring timely and efficient execution at the retail level.
7.Assist in managing the trade marketing budget, ensuring that promotional activities are cost-effective and deliver a strong ROI.
8.Track and report on the performance of trade marketing activities, providing insights and recommendations for future campaigns.
Skills
1. A minimum of 2 years in a trade marketing, brand management, preferably within a consumer goods, FMCG within Middle East
2. Strong analytical skills, attention to detail, and the ability to think strategically.
3.Excellent communication and interpersonal skills are essential for building relationships with internal teams and retail partners.
4. A bachelor’s degree in marketing, business, or a related field is preferred.
5. Solid understanding of Microsoft Office (Excel, PowerPoint, Word).
About The Business
We, Unitra Mets Group, are a dynamic and professional conglomerate, recognized as one of the fastest-growing Red Bull distributors in the Middle East and Africa, Asia has achieved a leading market status for Red Bull, ranking as the 4th largest per capita consumption market globally, operating under the umbrella of Mezzan Holding Co.
Mezzan Holding Co. is a prominent food, healthcare, and consumer conglomerate in the Middle East, boasting a distinguished heritage spanning over 75 years. With its headquarters in Kuwait, Mezzan Holding Co. has direct operations in Kuwait, UAE, Qatar, Saudi Arabia, Iraq, and Jordan, and:
■ Employs 8,500 individuals from over 50 nationalities
■ Distributes more than 34,000 Stock Keeping Units (SKUs)
■ Provides over 100,000 meals daily in Kuwait, Qatar, and the UAE through its catering services
■ Operates 130,000 square meters of food, beverage, and FMCG manufacturing facilities in Kuwait, Qatar, and the UAE
■ Represents some of the most renowned names in the FMCG and healthcare sectors
Job Details
Preferred Candidate
Mezzan Holding Company
Founded in 1999, Mezzan Holding Company is considered to be one of the largest diversified conglomerates in the Middle East. Together with its affiliated companies, Mezzan Holding Company has been a market leader in providing quality agriculture and consumer manufacturing, distribution, and recycling services for over half a century. It has set new standards for production and delivery that satisfy both clients and end-users. Mezzan Holding Company represents a rich Kuwaiti legacy of strong principles, which founder Jassim Al Wazzan practiced and inspired in his sons and employees. With a portfolio of many of the Middle East’s most respected and recognized brands, Mezzan Holding Company continues to deliver the highest quality services and products, productive and profitable partnerships, and an unparalleled commitment to provide the best for the communities in which it operates.